Edmonton Summer Festival: People

This is the last post in the trio series for the Edmonton Summer Festival. From music to dance, and crafts to henna and face painting. There was something for all the family to do. A relaxing time could be had by all by bringing a picnic basket and letting the kids try the free sports activities situated next to the music tent. And not forgetting the ducks. Did anyone remember to bring some bird seed for them? Whoops! I didn’t. Here’s a selection of photos that I took over the three days. See if you can find a photo of yourself.

Edmonton Summer Festival: The Artists

Gosh, I am a greedy moo. I had the pleasure in designing the posters/banners for the promotion of this amazing festival AND also being the official photographer but I am certainly not complaining!

I spent a lot of time in front of the music stage getting snaps of the artists in the red and blue tent, which cast a hue over their faces but it made it all the more atmospheric and sort of…intimate. Unfortunately, I wasn’t there for the entire duration so here’s a quick snapshot of what happened over at the music stage.

The Edmonton Summer Festival: Design and Branding

I was absolutely thrilled to have been asked to design the Edmonton Festival promotional material for this festival. I went last year and absolutely loved every minute of it so to be an integral part of it this year was going to be amazing.

So what was the brief?

The Palmers Green Triangle Clock

Late last year I heard via a friend that the Palmers Green Association were looking for a a skilled person to design a clock for The Palmers Green Triangle, N13 – situated in the middle of a bustling shopping area used by residents and locals alike. She’d recommended me to the Chairman of Green Lanes Business Association and Palmers Green resident – Costas Georgiou.

Now, let’s get this straight, I’m a graphic designer who designs logos, brochures and other printed material, so designing solid structures like this is definitely not my forte and I can honestly say that I nearly ran a mile in terror at doing something that I’ve never done before. You see, if I do something, then it can’t be half baked. I have to give it my all and what I knew about designing structures was absolutely zilch. But there’s that saying: ‘Feel the fear and do it anyway‘ so I went for it. After all, if you don’t push yourself then how can you improve?

How to choose a logo designer

I feel chuffed to bits when someone asks me to design a logo for them. Why? Because it means that they trust me with their business – or at least the look of it and how it’s portrayed to the general public. It’s an absolute honour to be chosen. And it also usually means that they like the type of work that’s already in my portfolio.